Friday, January 13, 2012

Moda Operandi’s Founder Talks Strategy, Taylor Tomasi Hill, and Average Transaction Price Per Customer (Hint: It’s Over $1000) – Fashionista: Fashion Industry News, Designers, Runway Shows, Style Advice

Moda Operandi’s Founder Talks Strategy, Taylor Tomasi Hill, and Average Transaction Price Per Customer (Hint: It’s Over $1000) – Fashionista: Fashion Industry News, Designers, Runway Shows, Style Advice: "Where are the customers coming from?
We have pockets of great customers from all over the world. 60% of market is US but the Middle East is stepping up as a strong player and we took on a partner in Kuwait in September which helped and increased awareness and membership base in the region. We’re also seeing a large base in Hong Kong, Singapore, and Brazil. Our efforts to market the brand internationally have increased awareness a lot."

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