Five Reasons You Haven’t Launched | Software by Rob: "Bonus Reason: You Have Launched, But No One Noticed
You had a great idea for a product. You went and built it in your bedroom. And now it’s available for sale. Hooray! You made it to launch. Only problem: no one noticed.
You missed one minor detail in your mental business plan. You need a targeted, sustainable strategy for bringing prospects to your door. Or in this case, your website. If it’s not both targeted and sustainable you are out of luck."
